Privacy Policy

This Privacy Policy transparently describes, in compliance with the Brazilian General Data Protection Law (LGPD – Law No. 13.709/2018), how the Gelly Mobilidade website collects, uses, stores, and protects personal data.
If you have any questions, please contact us through the channels listed at the end of this document.

1. Who We Are

Controller: Gelly Consultoria e Treinamento / Divisão de Mobilidade.
Contact email: gelly@gellyconsulting.com
Activity: Consulting and projects in railway mobility and traction catenary solutions.

2. Scope of This Policy

This Policy applies when you:

  • Browse our website;
  • Interact with the cookie banner;
  • Fill out contact forms or request support via WhatsApp;
  • Choose to receive institutional and commercial communications.

3. Legal Bases and Purposes of Data Processing

  • Website navigation (legitimate interest and legal compliance): technical operation, security, incident prevention, essential usage statistics, and user experience improvement.
  • Contact forms (RD Station) (consent): responding to inquiries, commercial proposals, and personalized support.
  • WhatsApp support (consent): when you request this channel in the form, your number is used for direct communication.
  • Consent management (cookies) (legal compliance): recording and respecting your preferences.

4. Personal Data We May Collect

  • Essential browsing data: IP address, date/time of access, browser, pages visited, and necessary technical events.
  • Contact forms (RD Station): first name, last name, phone/WhatsApp, email, company, job title, and submitted messages.
  • Cookie preferences: record of your choice in the consent banner.

Note: We do not request sensitive data (such as health information) through the website. If such data is sent voluntarily, it will only be processed to respond to your message.

5. Cookies and Consent Management

We use a cookie management tool to display the consent banner, classify cookies, and record your decision.

  • Necessary cookies: basic site functionality.
  • Analytics/marketing cookies: only activated with your explicit consent.

You may review or change your preferences at any time through the control panel available on the website.

6. RD Station (Forms and Automation)

Forms are processed by RD Station, a marketing automation and CRM tool.
Data collected is used solely for contact, business relationship, and institutional communication purposes, as consented to in the form.

7. Third-Party Data Processors

The website uses the following service providers that may act as data processors:

  • RD Station: form management, contact handling, and marketing automation.
  • Hosting and security services.

These providers process data strictly for the purposes described in this Policy, in compliance with the LGPD. We do not sell or trade personal data.

8. Storage, Security, and Retention

We employ technical and administrative measures to protect data from unauthorized access and misuse.

  • Data is retained only as long as necessary for the stated purposes;
  • For communications via RD Station, your data is kept while consent remains active. You may unsubscribe at any time.

9. Data Subject Rights (Article 18 of the LGPD)

You may exercise your rights at any time:

  • Confirmation of data processing;
  • Access to data;
  • Correction of incomplete or outdated data;
  • Anonymization, blocking, or deletion of unnecessary data;
  • Data portability;
  • Deletion of consent-based data;
  • Information on data sharing;
  • Withdrawal of consent.

Requests can be sent to the email listed in item 1.

10. Automated Decisions

We do not perform automated decisions that produce legal or significant effects.
The use of RD Station may include automatic segmentations for marketing purposes, always within the informed purposes.

11. External Links

Our website may contain links to external pages.
We are not responsible for the privacy practices of those sites.
We recommend reading each destination’s own privacy policy.

12. Policy Updates

This Policy may be updated at any time to reflect legal, technological, or operational changes.
The latest version will always be available at this address.

13. Data Protection Officer (DPO) and Contact

DPO: Rosângela Gelly
Email: gelly@gellyconsulting.com